Engifest is North India’s largest cultural fest, hosted annually by Delhi Technological University, attracting a massive crowd of over 4 lakh+ attendees and 1.5 million+ website visitors. For the 2025 edition, I was entrusted with designing the official logo—an identity that would represent the scale, energy, and legacy of Engifest across all platforms and experiences.  The logo was featured prominently on a wide range of deliverables, from VIP passes and artist lanyards to merchandise like T-shirts, banners, and digital creatives. It was also integrated into major brand collaborations with sponsors like Hero MotoCorp and Google Gemini. On-ground, the logo was displayed on massive concert stages and seen by millions through social media—appearing in Instagram stories and reels shared by artists such as Sonu Nigam, Shreya Ghoshal, and Talwinder. With a cumulative exposure of over 4 million+ people, my design became the face of a festival that defines youth culture and creative spirit in North India.  This project not only tested my visual storytelling and brand thinking but also challenged me to build a scalable and adaptable identity system that could live across print, digital, and motion formats.

Engifest’25 Logo Design

Overview

-Designed the official Engifest 2025 logo, selected from multiple submissions, and extended the visual direction across festival touchpoints.

-Led a 10+ member design team across branding, merchandise, stage media, and social creatives for a 400K+ footfall cultural festival.

-Logo and visual identity reached 4M+ viewers on Instagram, with applications spanning artist content, concert stages, VIP tickets, and digital platforms.

Categories

Logo Design

Date

Client

Engifest Team

Engifest’25 Logo Design

Overview

-Designed the official Engifest 2025 logo, selected from multiple submissions, and extended the visual direction across festival touchpoints.

-Led a 10+ member design team across branding, merchandise, stage media, and social creatives for a 400K+ footfall cultural festival.

-Logo and visual identity reached 4M+ viewers on Instagram, with applications spanning artist content, concert stages, VIP tickets, and digital platforms.

Categories

Logo Design

Date

Client

Engifest Team

Engifest’25 Logo Design

Overview

-Designed the official Engifest 2025 logo, selected from multiple submissions, and extended the visual direction across festival touchpoints.

-Led a 10+ member design team across branding, merchandise, stage media, and social creatives for a 400K+ footfall cultural festival.

-Logo and visual identity reached 4M+ viewers on Instagram, with applications spanning artist content, concert stages, VIP tickets, and digital platforms.

Categories

Logo Design

Date

Client

Engifest Team

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